In his Call to Action speech of July 2004, former UN Secretary General Kofi Annan unveiled a vision for the global community to back a revolution in African agriculture and help the continent feed itself.

Strategy & Execution

Partnering with Yara International, the Van Heyst Group provided program design and white-glove execution that has ensured an open dialogue and a world-class event held in Mr. Annan’s homeland of Ghana in 2010.

Outcome

The outcomes have included a working roadmap of the establishment agribusiness-driven solutions, region by region, that addresses key issues of infrastructure, distribution and business models.